Atlanta Airport App
This project aimed to design an app interface that conveyed airport information to a targeted audience. I used typographic hierarchy, a grid system, and color to create a cohesive and usable kit of parts.
Project Brief
My visual research led me to draw on my personal experience of traveling alone as an inexperienced young adult. The first time I traveled alone, I was faced with multiple flight cancellations and had difficulty navigating the apps and websites I needed to use to get on new flights. This led to a feeling of overwhelm and stress that made my travel experience difficult.
Concept: A clean, user-friendly app that turns a stressful, overwhelming airport experience into a calm one. Utilizing a color palette associated with tranquility and minimalism within typography and layout, a calm, focused atmosphere is created.
Audience: Young adults who are inexperienced with traveling alone.
Visual Research/Benchmarking
I began my process by collecting images and organizing them into a categorized mood board that portrayed the emotions and solutions I was aiming for in my brief.
Hierarchy Studies
Using the provided information, I created four different informational hierarchies. Numbering sections of information in the order I want them to appear on screen.
Pen/Pencil Sketches
After establishing info hierarchies, I began sketching parts of possible systems, experimenting with each of the hierarchies I created.
Design Systems
From these sketches, I developed 3 design systems that combine color palettes, typefaces, and icons that evoke the message portrayed in my initial research.
Ideations
Iterations
Final Screens
Final Prototype (Interactive)
